India’s Largest Film Exhibition Company, PVR Inox, to Roll Out 60 New Screens This Year
PVR Inox, India’s leading film exhibition company, is set to expand its presence further by adding 60 new screens across the country this year. This ambitious move is part of the company’s strategy to capitalize on the growing demand for a premium cinematic experience. PVR Inox, already a dominant player with a vast network of multiplexes, aims to enhance its reach and cater to a broader audience with this expansion.
The rollout of new screens is expected to include a mix of locations, from metro cities to tier-2 and tier-3 towns, ensuring that a wider audience can enjoy state-of-the-art movie experiences. The expansion is also likely to focus on integrating advanced technologies, such as high-definition visuals and immersive sound systems, to offer viewers an unparalleled cinematic experience.
As the film exhibition industry recovers from the pandemic’s impact, PVR Inox’s expansion plan reflects confidence in the resurgence of in-theater movie viewing. The move is set to strengthen the company’s leadership position in the Indian market, making it even more accessible to movie enthusiasts across the nation.
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